How to Set and REACH Your Goals

Believe it or not, a goal is a fairly common thing. At one time or another, EVERYONE has a goal. But having goals that are effective, aligned with your personal values and following them...THAT's a different story. That's rare.

You must see yourself succeeding
Having goals is like going to a grocery store with a good shopping list. You spend less time and less money when you know exactly what you want to buy.

On the other hand, when you go there just with "a pretty good idea" you end up with a whole bunch of things you really didn't need. Even with stuff that can be bad for your health! And on top of that you might forget the important items that brought you to that store in the first place. You buy products that merchants put on display to dazzle you and to compel you to buy. Without a shopping list you are fulfilling the goals of the merchants, but not yours.

I have a feeling that you know about goals. And you know that setting them effectively is one of the keys to succeed. But there is more to it. You must also develop the ability to see yourself reaching your goals, imagining taking specific action to fulfill them. Actually, in order to succeed, you need to act "as if" long time before the success really happens.

What is your perfect scenario
The majority of business people lack this imagination - that's why so many fail in their enterprises! Even if they stop for a moment to think about their future and even if they write down their goals - usually their "end-scenario" is a rather sketchy and foggy picture. Far away from that really sharp and detailed vision you should carry in your mind.

The beginning of the year is a perfect opportunity to spend some time on inventing your own future. Chances are that you don't know what you really want to accomplish. Most people think they know what they want, but usually they don't.

How about you? Sit down and write 2-3 pages describing in detail: how is it going to look like when finished? I mean your business - because you are still building it, right? Imagine it at the moment when it is already running *perfectly*. Perhaps 3 years from now, or 5 - or just in one year. What are your doing - specifically? Where? How have things changed (hopefully a lot - but specifically what and how?) What gives you the biggest pleasure and what is your biggest headache (because you will ALWAYS have business headaches, that's a promise!)

Who are your customers? Where they come from? What are they doing? What are their problems (you know their problems, because you are solving them - what kind of problems will you be solving?) And what are your clients saying about you? Do they say anthing at all? How do you affect their lives?

And how do you know that what you are doing in that ideal future business is really *IT* for you? How do you measure your success in this ideal picture?

Success starts with knowing very specifically what you want. Only then you should concentrate on objectives or short term goals. Because only then you can take a full advantage of the opportunities knocking on your door without having these opportunities taking advantage of you.

Understand your reticular activator
Of course it helps to understand how our brain works. Make it your goal for 2003 to read more about self-development. After all you want to become very skilled in running this important computer: your own brain!

Take, for example a group of cells called the Reticular Activator System. Its job is to decide which of the information bombarding your nervous system non-stop is the most valuable to you. Then it allows the most important signals (only those that are important) to reach your consciousness. In essence, the reticular activator filters your thinking and helps you make decisions. And it can be programmed just like the computer! By objectives and by precisely defined outcome of what you want to accomplish.

It is difficult to imagine how we could function without this system working properly. We would be so overwhelmed with the millions of information entering our brain all the time, that we would go crazy!

Once you choose your goals, and start to move towards them, your mind becomes clear and focused. Information needed to accomplish your goals flows through and everything that has no value to the achievement, gets blocked and filtered out.

When you understand how your reticular activator works, you become virtually unstoppable on your way to success! Without a doubt it is the best software in the entire cyberspace!

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